"There are also these butt masks called Bawdy that I have been using, too. It helps having someone put it on your butt, so that's another perk of being quarantined with my boyfriend. It's one of those things that, at the end of the night, brings me happiness."
— Kesha | Refinery29
"The perfect remedy for squat lovers to relax achy glutes and add extra firmness."
"...after removing my mask, the effect was tremend-ASS. I'd gotten the same effect as the lotions, but my hands didn't get covered in sparkles this time. My butt looked moisturized and as delicious as the peach emoji. I could feel the hydration, and the glow can only be compared to Jennifer Lopez's glitter in the music video for "Waiting For Tonight."
— Amanda Mitchell, Marie Claire
"The credit for changing the discourse goes to pioneering brands like Bawdy Beauty, maker of the original butt mask"
— Beauty Independent
"Something I try to do once a week that makes me feel empowered and in control of my well-being is, putting on a face mask and a butt mask. I know it sounds crazy but look into it. Butt masks are supposed to firm your butt and they actually work. When I’m done, I feel hot"