Mia has been a leader in the movement for safer, more sustainable materials and processes since 2006. She is a "clean beauty" pioneer, having created and implemented the most meaningful standards in the industry (the Credo Clean Standard, Beautycounter’s Ingredient Selection Process, including its Never List). She is a friend and advisor to BAWDY.
What is your favorite “bite”?
A farm-fresh egg cooked over-medium on top of toast, greens, a tomato... anything, really. Yum.
How did you “shake” the industry?
I've been shaking since I was born, my friend! I ask hard questions, especially about safety and sustainability. I like to think of outside the box and work with others to create solutions.
What is the first adjective you think of when you think of your butt?
What does unapologetic mean to you?
It means being strong, clear, and intentional even when others might find that hard to appreciate. Important to note, though: unapologetic does not mean being a dick.