Claire McCormack is part of the Content + Thought Leadership Team at Indie Beauty Media Group and editor at IBMG’s digital publication Beauty Independent. She writes and speaks about the beauty and wellness industry with a particular passion for sexual wellness. She lives in Brooklyn with her husband, two kids and rescue dog.
What is your favorite “bite”?
Molten chocolate cake with ice cream on top.
How did you “shake” the industry?
Being willing to report on trends in their most nascent stages and inventing fun terms in the process, like weedwashing!
What is the first adjective you think of when you think of your butt?
What does unapologetic mean to you?
Saying “I said what I said” and sticking to it even when people want you to say something other than what you said.