Butts Are the New Face

Women Butt Transformation

Butts are the new face. With the rise of Instagram celebrities and fitness models, people are now embracing the booty. But you don’t have to be Kardashian to appreciate just how special your own derriere is. BAWDY. not only wants you to show it off, but to take care of its delicate skin.

Acne, dryness and wrinkles aren’t just a face issue; it’s a butt issue! BAWDY. masks help firm, moisturize, detoxify, brighten and rejuvenate your skin in a New York minute so your gluteus maximus will always look peachy. All of our masks are plant-based, cruelty-free and non toxic. You can always feel safe about what you put on your butt.

BAWDY. is all about women embracing their booty’s natural size and shape; no butt is too big (or too small) for our masks. You don't need a bigger butt or a rounder booty to love your body and look after your health. You can take care of your skin and look great doing it. We want to make our products an essential part of your skincare routine. It’s all about your butt, your body and your rules.

For too long we’ve been neglecting our gorgeous butts; they're the largest muscle in our body, after all. All day your butt gets shoved into tight jeans and sweaty leggings, forced to sit in uncomfortable office chairs and crowded public transportation. Show a little time and care to one of the most sensitive parts of the body, and feel more confident in your own skin.


Summer Glow

Squeeze It Butt Mask

It’s summertime, and with summer comes gorgeous tanned skin plus social media pictures and midsection baring trends to show it off. Even if you can’t make it to the beach, BAWDY’s Squeeze It Brightening + Rejuvenating Butt Sheet Mask gives your skin the summer glow it needs. Forget dull, blemished cheeks and embrace a bright, happy booty! Lemon brightens your skin, while grapefruit and orange peel exfoliate and even out your skin tone. Just lie with your booty up and wait 10 -15 minutes before removing the sheets. You’ll be glowing like you just soaked up some sun. While other people slap on tanning lotion or buy the best new bronzer, you can let the mask do all the work for you.  You don't need to do lunges, hire a personal trainer, or cut back on carbs for summer-ready glutes. Like your face, your butt just needs a little bit of TLC to be looking and feeling its absolute best. 


Aging Happens: Make it Graceful  

Inevitably, most of us will get old. Grey hairs will show up on our scalps, crows feet at our eyes, and wrinkles.  As we age, we lose collagen and the natural moisture that occurs in our skin, which decreases elasticity and makes fine lines and wrinkles more visible. The way your skin looks in your twenties ( and this applies to your face and body ) will not be the same as your thirties, forties, fifties, and sixties, but that’s okay. BAWDY. has a butt mask for that.

The Bite It Hydrating + Toning Butt Sheet Mask has plant-based collagen serum to tone your skin, plus sodium hyaluronate and aloe leaf juice to reduce wrinkles and clear up acne. Your booty will go from dry and rough to soft and smooth as a newborn babe. No matter what age you are, you can have the gorgeous butt you deserve.

Even if we can’t stop getting older, we can always take care of our skin. BAWDY. wants you to feel glamorous and sexy at any age. Take a little time out of your busy week to elevate your beauty routine and to pamper yourself. Of course, it's important to keep a healthy diet high in veggies, carbohydrates, fatty acids, and healthy fats to make sure your skin ages gracefully, and staying active with body weight exercises is important for more than building muscle in your gluteus medius and gluteus minimus; an active lifestyle can help decrease your risk for heart disease. It's all a part of self-care, just like giving some TLC to your skin. In the time of careers, deadlines and balancing between work and life, it’s important to remember what matters most - YOU. Giving yourself the gift of skincare makes all the difference in how you look (and feel) no matter what age you are. You can always be and feel fabulass.